Product Environmental Footprint & Green Claims

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FEDIAF supports the development of an EU-harmonised legislative framework proposal based on the Product Environmental Footprint (PEF) methodology.

FEDIAF’s factsheet about PEFCRs.

Here we give more information about the PEF method, how it benefits consumers, how the Industry pioneered this approach and why PEFCRs are so important for our Industry.

FEDIAF welcomes the EC’s proposal for the Green Claims Directive.

Here you can read more about FEDIAF’s involvement in the consultation process and its call for clear legislation and an EU-harmonised framework which should set minimum requirements for the voluntary provision of product environmental information.

FEDIAF Cross-Industry Statement supporting PEF.

FEDIAF co-signs letter of support for the Product Environmental Footprint (PEF) methodology for the agrifood sector and derived products in view of expected green claims initiative and you can read more here.

The Environmental Impact of keeping a pet – FEDIAF Factsheet

Pet owners want to feed their pets in a way that respects the environment. This factsheet gives more information about the sustainability credentials of the pet food industry.

Finding out more about Product Environmental Footprint (PEF)

FEDIAF has been working in this area for a number of years and you can read historical news. Pet food industry stakeholders began collaborating in 2014 on a pilot project initiated by the European Commission to develop Product Environmental Footprint Category Rules (PEFCRs). You can read more about this official EU methodology to calculate the environmental footprint of products endorsed for cat and dog food.